Nestle Breakfast Cereals - No Grain, No Gain

[Media Invite]


I have stopped buying breakfast cereals, particularly cornflakes, for a long while although AJ loves to eat them. I am concerned about the genetically-modified corn. But AJ has been craving for breakfast cereals, eventually, I gave in, buying only organic cornflakes for him.

It was only when I attended the recent media invite by Nestle last week that I got to know Nestle's Breakfast Cereals like Koko Krunch, Honey Stars and Cheerios are made with whole grain as the number one ingredients. That set my eyes opened because I know how important it is to eat whole grain rather than refined grain.

The panelist (left to right) - Ms Ece Durukan (Nestle), Ms Gladys Wong (Chief Dietician, Khoo Teck Puat Hospital), Edmund Tay (blogger) and host, Jamie Yeo

 Ms Ece Durukan, Regional Nutrition and External Affairs Manager at Nestle Breakfast Cereals for Asia, Middle East and Africa


It is quite alarming to know that 94% of the children surveyed (6 to 12 years old) do not meet the whole grain intake recommendation and 6 out of 10 children in Singapore do not consume any whole grain in their diet at all! That means, they have been consuming refined grain!

Whole grain is the sum of 3 parts of a grain and is an important source of fibre, B vitamins and protein. Replacing refined grain with whole grain will result in lower body weight, Body Mass Index and cholesterol levels, as well as reducing risk of cardiovascular disease and type-2 diabetes.


We eat brown rice and red rice at home, and if we take bread, usually it is wholegrain or wholemeal bread. And now, I realised I have more options. As Nestle's Breakfast Cereals like Koko KrunchHoney Stars and Cheerios are made with whole grain as the number one ingredients, and they have now reduced the sugar and sodium content significantly, I felt more at ease letting AJ consume them. 



What about you? Have you been making an effort to feed your family with whole grain instead of refined grain? We can start by making baby step. Start with giving them whole grain breakfast. How about a bowl of Koko KrunchHoney Stars and Cheerios with milk? Switching to whole grain can be easier than you think!


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