[Media Invite] Disney Baby Launches in Singapore

Creating Magical Moments Right From The Start

Disney unveiled the new Disney Baby brand & range yesterday, marking its Southeast Asia debut at Singapore’s leading parenting expo - Rise and Shine at Suntec City Convention Hall.  The new Disney Baby collections provide feel-good, unique products organized around key moments of the day, including Dressing Baby, Mealtime, Playtime & On-the-Go.  The entire range of Disney Baby licensed consumer products offering for expectant parents, new-borns & toddlers will now be available for the first time in Singapore.  

The new product collections include:

Dressing Baby – Dressing baby is easy with the collection of Disney Baby clothes. From bodysuits to adorable outfits, Disney Baby has all the clothing your cuddly baby needs.

DisneyBaby Romper from Elise Distributor $39.90 each
Photo Credit: Disney Baby

Mealtime – Baby's favourite time of the day! Mealtime can be messy, but using the right products can make it a breeze. Disney Baby’s Mealtime range includes feeding bottles, tableware, highchairs & even transitional items like sippy cups & boosters.

DisneyBaby feeding bottles by NUK from $18 onwards
Photo Credit: Disney Baby


Playtime – Make every moment fun & magical with Disney Baby's Playtime collection. You'll find everything you can imagine to bring oohs & awwws, including toys, plush, books, music & activity gear to stimulate Baby through every stage.

DisneyBaby plush toys by Sun Shing at $19.90 each
Photo Credit: Disney Baby

On-the-Go – Take your little one on a trip, whether it's to the grocery store or the Disney parks! From strollers & diaper bags to toys to entertain baby, you’ll have all the essentials for everything on-the-go.

DisneyBaby OnTheGo toys by Playgro
Photo Credit: Disney Baby

DisneyBaby Stroller by Hauck
Photo Credit: Disney Baby

In Singapore, Disney Baby works with licensees including Philips Lighting, Infant Tree, Elise Distributor, Small Small World, Takara Tomy, NUK, George, Mothercare & Unicharm. 

DisneyBaby SoftPal Lighting by Philips at $72.90 each
Photo Credit: Disney Baby

In Singapore, Disney Baby works with licensees including Philips Lighting, Infant Tree, Elise Distributor, Small Small World, Takara Tomy, NUK, George, Mothercare & Unicharm. In celebration of the Southeast Asia debut, retailer Toys”R”Us will be launching a month-long Disney Baby promotion in all the Toys”R”Us stores in Singapore starting from today. Toys”R”Us Star Card members have a chance to win a gold Mickey pendant, courtesy of Poh Heng.  

We also visited the Disney Baby booth at Rise & Shine Expo to take a look at the baby room decoration. I am totally in love with them! Do drop by & vote for the baby room you like & stand to win prizes!  Tomorrow 24th August is the last day, don't miss!




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